Case Studies

Streamlined Promotional Materials Management, Vendor Managed Inventory,
Fulfillment & Information Visibility


A premium distributor of wine and spirits was spending millions of dollars annually to produce and distribute point-of-sale promotional materials to its large U.S. distributor network. Their manual inventory system did not allow them to effectively manage, allocate or track materials down to the salesman level or to forecast or budget for future promotional programs.

They recognized the immediate need to reduce costs by implementing an accurate and transparent system that would allow them to effectively track, manage and budget their promotional inventory and programs.

GlobalWare Solutions implemented a multi-tiered solution:
1. Partnered with Axis Global Systems to implement a Vendor Managed Inventory (VMI) program
2. Introduced GlobalView™, GlobalWare’s real-time web based inventory and order tracking tool
3. Established an allocation model and integrated the system with Axis Global’s transportation management system

Utilizing GlobalView™, the client’s sales staff and distributors now had access to an online web store where they could view product information, photos, in/out-of-stock status, individual quantity allocations, place orders and track delivery.

The entire process is automated and provides the client superior control.

The solution provides the client a direct correlation to the key program components:
Distribution promotional requirements
Sales representative material demands
National forecasting at the corporate level

In the first six months, the client realized remarkable cost savings and significant operational improvements:
80% Reduction in standing inventory, resulting in a $4 million savings
24x7 Real-time web-based visibility to inventory and order tracking
99% Same day shipment of orders
Reduced transportation costs by controlling inbound and outbound freight movements
Improved communications and planning capacity
Improved allocation of materials and control of sales budgets
Centralized forecasting and budgeting capability

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